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Results & Case Studies

With real success stories from businesses just like yours, our results speak for themselves.

hope&plum

8x revenue growth in under 2 years

Dawn Charles Education

19x return across a 4-day Black Friday & Cyber Monday sale

glomesh

10x return and expansion into new, international markets

Wedsites

From $21k months up to $58k months

Hair Candy

Increased visibility and 6x return on ad spend

Revenue: $3.8m

Return on ad spend: 8.5x

8x revenue growth in under two years

“Working with Seasoned Digital over the last 18 months has been one of the best decisions we’ve made as a brand. When we started together, we were a fraction of the size we are today, and their expertise in paid social, particularly Meta, played a real role in that growth. 

They’re sharp, communicative, and genuine invested in their clients’ success. We never felt like just another account.  If you’re looking for a team that actually knows what they’re doing and will show up like a true partner, Seasoned Digital it is.”

Skye, CEO & Co-Founder

hope&plum

WHERE IT STARTED

Our relationship with hope&plum began back in 2021 when they were averaging $30k in revenue per month. Through 1:1 Meta Ads Training with Jess, they learnt the foundations. 

Over the couple of years to follow, the brand built an engaged community of parents across organic social media, using paid ads to amplify and accelerate that growth. They doubled their annual revenue by the end of 2023.

By mid-2024, hope&plum had experienced significant growth and came back to us for full Ads Management.

Goals

  • Partner with an agency that prioritised strategy, optimisation and scaling efficiently.
  • Increase brand awareness of hope&plum and drive more sales of their baby carriers.

Results

  • Over 20,500 purchases in 18 months and $3.8m of attributed revenue to Meta Ads with a 8.5x return on ad spend.
  • Generated 12x ROAS from their Spring Sale in April/May 2025, with an additional 44x ROAS attributed to the Teaser campaign.
  • Black Friday 2025 drove almost $800k in revenue (compared to $300k the previous year), meaning we celebrated them hitting their first 7-figure month.
  • Their new product launch in February 2026 sold out within a few hours.

Revenue: $15,785

Return on ad spend: 19x

19x return across a 4-day Black Friday & Cyber Monday sale for Dawn Charles Education

“Six years ago, I wanted to boost my business’ reach and revenue through paid ads. After trying and failing on my own, I reached out to Jess for ongoing Ads Management. Last month my return on ad spend was 5.29x which is something I never could’ve achieved on my own. Their team have made a huge difference in my reach and revenue.”

Dawn, Owner

Dawn Charles Education

Goals

  • Build a community of photographers and nurture a warm audience in the lead up to Black Friday & Cyber Monday sales.
  • Promote sale of digital products including desktop + mobile presets and educational material for photographers.
  • Increase brand awareness, sales and membership sign-ups.

Results

  • Increased website traffic and engagement ahead of sale.
  • $15,785 of revenue with a 19x return on ad spend (ROAS) across the 4-day Black Friday & Cyber Monday period.

Revenue: $15,454

Return on ad spend: 10.2x

10x return and expansion into new, international markets for Glomesh

Goals

  • Strengthen brand awareness within Australia.
    Launch Pac-Man x Glomesh collection internationally.
  • Partner with an agency that will provide creative direction.

Results

  • $15,454 of attributed revenue with a 10.21x return on ad spend (ROAS).
  • Tested an expansion into new markets by introducing the Pac-Man collection internationally within Japan, France and the UK.
  • Developed scripts and storyboards, and edited high-production content to accurately convey the brand’s story while maintaining a luxury and high-value appearance.

Grown WedSites from $21k months up to $58k months.

“The [platform] representatives don’t have my best interest at heart, but I know Jess and the team will look out for me and tell me when to scale up the ad spend or scale back. It makes me feel better knowing that the money I’m investing is in good hands.

I truly feel like Seasoned is an extension of our marketing team. The ladies always have great ideas and I love bouncing ideas off them on our monthly strategy calls.”

Ayla, Owner

WedSites

Goals

  • Increase brand awareness in a highly competitive industry of wedding website builders across Google, Meta & Pinterest Ads.
  • Grow email list with free plan sign-ups and successfully nurture these customers to upgrade to paid plans to increase revenue.

Results

  • Increased free plan sign-ups by 9,579 new users, growing the email list with potential customers to upgrade to paid plan.
  • Generated 1,791 new paid plan purchases from ads.
  • Grown monthly revenue from $21k up to $58k, averaging $35k/mth outside of peak engagement season.

Revenue: $161,200.98

Return on ad spend: 6x

Increased visibility and 6x return 
on ad spend for Hair Candy

“One of my businesses has gone from $400k per year to $2.6 million per year in revenue. I know there’s no way we would’ve been able to scale the business so quickly without running paid ads and Seasoned Digital have helped us to scale. They made sure we weren’t wasting money and informed us on the best [platform] to scale the budget.”

Shakira, Owner

Hair Candy

Goals

  • Increase bookings across multiple salon locations.
  • Drive traffic to wholesale website to promote salon products and educational courses.
  • Partner with a team that could keep up with platform changes.

Results

  • $161,200.98 of attributed revenue with a 6x return on ad spend (ROAS).
  • Increased brand awareness of existing and new salon locations.
  • Confidence in increasing ad spend to scale effectively.

But wait, there’s more…

Client: Artisan-made jewellery & clothing brand
Channel: Meta Ads
Results
Period: 3 Weeks

7

Purchases

$5,314

Revenue

4.9x

Return on Ad Spend

Client: Event ticket sales
Channel: Meta & Google Ads
Results
Period: 7 Weeks

3,175

Purchases

$352,597

Revenue

19.71x

Return on Ad Spend

Client: Lifestyle brand
Channel: Meta Ads
Results
Period: 6 Months
Avg. revenue uplift of 31% from the previous period.

55

Purchases

$55,034

Revenue

10.2x

Return on Ad Spend

Client: Photography digital products brand
Channel: Meta Ads
Results
Period: Black Friday Cyber Monday [4-days]

206

Purchases

$15,785

Revenue

19.7x

Return on Ad Spend

Ready to spice up your marketing recipe with paid ads that convert?

Download our Services Guide below for a breakdown of our package inclusions and pricing, and the opportunity to apply to work with us if we seem like a good fit.